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GISC switches to virtual platform for 2021

October 15, 2021  By Green Industry Show & Conference



The Green Industry Show & Conference (GISC) has announced that the event will be proceeding virtually from November 18 to 19.

Originally planned as an in-person event at a new venue in Red Deer, Alta., organizers recently announced the change to a virtual platform “to ensure the health and safety of our attendees, exhibitors, and staff.”

“It became clear that holding a live event this fall would not offer an optimal experience for our exhibitors and attendees – we pride ourselves on decades of success with this annual event and that continues as we plan for a live event next year. The current trends of COVID cases in Alberta and the likelihood of further changes to public health regulations made planning for a live event in November nearly impossible.” says Joel Beatson, CEO of Landscape Alberta, host organization for GISC. “Moving to a virtual conference this year allows us to best serve the industry and we look forward to returning to a live event with GISC 2022.”

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Although there will not be a virtual trade show component to this year’s event, GISC 2021 will features 14 hours of virtual conference sessions, including these keynote sessions:

  • Marketing Is About Belonging:  The Unsexy Truth That Will Grow Your Business, with Alyssa ‘Twist’ Light; and
  • Empowering Leaders To Strengthen Communities with Robert Murray.

Day 1 of the speakers program will focus on greenhouse and garden centre, including biocontrol tips and tricks with Ken Fry, new plants for 2022 with Diane Blazek and getting ready for the next season with Bill McCurry.

Day 2 focuses on the outdoors and other great topics, including challenges and opportunities for urban canopy growth with Darby McGrath, and wildscaping with Tony Spencer.

The entire conference program and registration portal can be accessed at www.greenindustryshow.com.


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