March 11, 2021 By BC Agriculture, Food and Fisheries
British Columbia’s farmers, fishers and food and beverage processors can now apply for the latest round of Buy BC funding to help promote their products and increase sales within the province.
“The Buy BC program plays such an important role in keeping people and our local economies working, helping British Columbians easily identify and access products made here at home,” said Lana Popham, Minister of Agriculture, Food and Fisheries. “Over 500 businesses are now using the Buy BC logo to promote the amazing local products that are grown, raised, harvested and processed by our hard-working, dedicated farmers and food producers.”
Since the program was relaunched in 2018, 116 B.C. companies have received cost-shared funding and over 500 B.C. companies have been licensed to use the Buy BC logo.
Buy BC has helped many local businesses increase their sales and share local products with British Columbians.
The Buy BC Partnership Program is providing $2 million this year to help eligible applicants with their marketing efforts using the Buy BC logo on their products or promotional materials to help consumers easily identify their product as a B.C. product.
This application intake window for Buy BC funding is open from March 10 until April 7, 2021. The provincial government’s Buy BC Partnership Program is delivered by the Investment Agriculture Foundation of British Columbia.
For application details, visit: https://iafbc.ca/buy-bc/
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