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CPMA starts parliamentary session with successful Half Your Plate breakfast

The Canadian Produce Marketing Association (CPMA) kicked off the fall parliamentary session on September 22 with a successful Half Your Plate breakfast with parliamentarians.

Co-hosted with Senator Rob Black, the event featured guest speaker Jill Burns, a registered dietitian with the Ottawa Food Bank, and focused on the importance of prioritizing food production and access to fruits and vegetables for all Canadians.

“We know that close to 80% of Canadians are not eating enough fruits and vegetables leading to significant health consequences, ” said CPMA President, Ron Lemaire. “The federal government has an important role to play in ensuring that access to healthy food is a priority in legislation, policy and crisis management.”

Half Your Plate is a CPMA educational program that educates Canadians of all ages about the importance of fresh produce consumption and encourages them to fill half their plates with fruits and vegetables.

The program provides consumers with simple and practical resources to help them add a variety of produce to every meal and snack to improve their health.

In addition to a healthy breakfast buffet, event guests were provided with Half Your Plate resources to share with their constituents.