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Why Gen Y prefers to patronize small businesses

NEWS HIGHLIGHT

Why Gen Y prefers to patronize small businesses
For Gen Y, small is good. They feel that large corporations are slow to adapt to developing trends,
they are often stuck in the past, they value profit more than people,
they don’t take the same pride in their work, and they are just too
common. 

May 27, 2010 – For Gen Y, small is good. They feel that large corporations are slow to adapt to developing trends,
they are often stuck in the past, they value profit more than people,
they don’t take the same pride in their work, and they are just too
common. The Globe and Mail reports. | READ MORE