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Westhoff spring annuals join Basewell line


March 4, 2019
By Greenhouse Canada

Growers will soon have access to Westhoff’s line of spring annuals in Basewell form for 2020.

“Basewell is a technological leap forward for our industry, and we at Westhoff are excited to be able to have our products offered in this new form,” says Christian Westhoff, owner and CEO. “Growers will benefit from the ease of using our products in a new, extremely flexible product form that will help improve input quality. We see this as being another solution to meet our customers’ needs.”

Since bringing Basewell to market in 2019, Dümmen Orange has been working to add more varieties and options from which growers can choose from. Aside from Basewell, the flower breeder will also increase their Westhoff portfolio by 35 per cent, with new spring highlights such as the Brachyscome Cottage series, new varieties of Chameleon and Candy Shop Calibrachoa, and improvements on Hot Lobelia and Crazytunia Petunia.

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“In the business of spring annuals where the market demands freshness and novelty, the synergy between Dümmen Orange and Westhoff means growers can plan a complete spring program, for example, with hanging baskets, that will deliver the best and most colorful varieties at retail,” says Emily Mason, Dümmen Orange IPT Lead for Bed and Balcony.

Basewell cuttings are produced off-shore, and come with some initial root development – almost like a hybrid between rooted and unrooted cuttings. They are compatible with the award-winning AutoStix transplanting machine by Visser.