WEBINAR: Garden retail in the age of COVID
April 14, 2020 By Greenhouse Canada
Date: April 21, 2020, 9am ET
(This webinar has already occurred.)
COVID has changed how consumers shop. Unless independent garden centres change up their retail options, their businesses will continue to take a hit. International retail guru, John Stanley, gets to the root of the challenge in Canada and in the world, and shares insights on what IGCs can do, and are doing, to move product and engage their audience both current and new.
Speaker: John Stanley, International Retail Speaker and Consultant
(For more, join John’s ‘The Gathering’ Facebook group here)
Joined by: Cathy Bartolic, Executive Director, Ontario Farm Fresh Marketing Association
(OFFMA’s COVID-19 guide for on-farm marketers is available here)
About the speaker:
John Stanley Associates
John Stanley is a retail business coach, consultant, speaker and author. He has worked with retailers, wholesalers and suppliers for over forty years in over 35 countries and has worked in Canada many times. His expertise include retail trends, customer relationship development, merchandising and display, image and brand journey, social media marketing, marketing and retail business management.
Looking for more COVID webinars? Don’t miss ‘‘COVID-19 protocols in the greenhouse‘, on April 16. Details here.