Jan. 18, 2016, Leamington, Ont. – Brothers Duffy and Jordan Kniaziew are first-generation farmers and local entrepreneurs who are transforming their family-owned business.
What started as a small greenhouse in 1997 has since evolved into Zing! Healthy Foods™, offering a range of specialty produce and positioning Orangeline Farms as a cutting-edge operation in the heart of Canada’s premier growing region. (Click on photos for more information.)
“Starting as a small family-owned farm, we’re proud of how far we’ve come,” said Jordan Kniaziew, VP of sales and marketing. “We started from humble beginnings, and it’s really our passion that brought us this far – we wanted our website to reflect that.”
The new site invites customers to get a glimpse behind-the-scenes. “We want our customers to have a better understanding of what we do. They’ll see how excited we are about the Zing brand and our products, and hopefully get to know us a little better,” said Kniaziew.
The website promises to be as dynamic as the company itself. Visitors can take an interactive journey, in the guise of a bike tour, through the company’s history. They can also check out important health facts and learn new ways to enjoy peppers, strawberries and runner beans.
The company’s online presence isn’t the only thing that’s growing. Orangeline Farms is also hiring and adding to the Zing! Healthy Foods team. “We want to engage the community in the exciting things happening in our industry and the jobs we are creating,” said Kniaziew. “We are proud of the growth we continue to see, and the impact it has on the region.”
With a new perspective and an online presence that reflects the company’s corporate culture, you could say Zing!’s award-winning peppers aren’t the only things that are hot.
ABOUT ZING! HEALTHY FOODS
Zing! Healthy Foods is brought to you by Orangeline Farms, an award-winning, boutique grower of specialty greenhouse products. The family-oriented business operates year-round in Leamington. It is committed to promoting active living and delivering healthy, nutritious produce to our communities.
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