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Syngenta’s Starcluster wins Medal of Excellence


August 28, 2013
By Canadian Garden Centre & Nursery

starcluster_pentas_lavenderAug. 28, 2013, Greensboro, NC — The Starcluster pentas series from Syngenta Flowers has been awarded the Medal of Excellence Industry's Choice Award for 2013.

Starcluster debuted at the 2013 California Spring Trials as one of six new series from Syngenta Flowers. It was nominated for the award by a panel of industry experts who viewed the series first-hand at the trials and were impressed by its large flowers and strong stems.

"Pentas has become more mainstream in the last five years because of the demand for plants that are relatively quick off the bench, look stunning at retail and are tough in heat and humidity," said Allan Armitage, professor emeritus of horticulture at the University of Georgia. "I was most impressed by the Starcluster series. It caught my eye because it has strong stems and is larger and more vigorous than most other retail introductions. With four colours in the series, growers and retailers have a sufficient choice to show off these plants."

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Starcluster is available in red, white, rose and lavender, and features continuously blooming, large flower clusters that form over spent blossoms, making it a low maintenance ornamental for consumers. As part of the GoldFisch Heat Lovers program, Starcluster is bred to perform through hot summer conditions. Its well-branched habit and strong stems ease the stress of shipping and uniform blooming ensures bench-run shipping.

The series is well-suited to large, premium containers and landscape settings.

"We are thrilled that Starcluster has been recognized for the true star that it is," said Eric Pitzen, market manager for Syngenta Flowers, GoldFisch Vegetative. "Developing a product of this calibre requires teamwork from every facet of the company, and Starcluster is just one example of the premium items that Syngenta brings to market. We are proud to provide leading genetics like Starcluster to growers, retailers and consumers."

The Medal of Excellence Industry's Choice Award is presented annually by Greenhouse Grower.


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