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Selecta One releases 2021 poinsettia catalogue


February 4, 2021
By Selecta One

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Selecta One has announced the release of its 2021 Poinsettia catalogue – a 45-page resource filled with new product launches, production tips from experts, and a closer look at its supply chain network.

This year’s catalogue focuses on “Only the best, for your success” in which Selecta One outlines its highest-quality poinsettia assortment sourced from their most reliable supply chain to cover all growing needs.

“Selecta One wants to be your poinsettia-growing partner from start to finish,” says Product and Technical Support Manager Gary Vollmer, who provides “Gary’s Notes” on each poinsettia series throughout the catalog. “We trialed extensively to cover every region, pot size and season so you can have the most successful poinsettia season yet.”

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Orange Glow

Some of the key features of the Selecta One 2021 Poinsettia catalog include:

  • Details on the new Orange Glow, a true orange poinsettia that’s wowed growers in recent trials; and Christmas Mouse, a whimsical and exciting introduction with high retail appeal;
  • Regional recommendations and top-sellers called out with each page-turn; and
  • A comprehensive culture guide on page 36 to achieve the perfect finish.

The new Selecta One Poinsettia microsite online at www.selectanorthamerica.com/poinsettias offers a complementary digital experience: the full Selecta One Poinsettia assortment can be sorted by season, habit, colour and more; “Ask Gary” a technical question; and download quick-culture guides.

Last year, Selecta One also began producing poinsettia genetics from Italian breeder and young plant supplier Lazzeri Società Agricola S.R.L. They included two white varieties, Alaska and Alpina, as well as the novelty variety Superba New Glitter.

Browse online or download the full PDF at selectanorthamerica.com/catalogs.

Source: Selecta One