Company director Peter van Duijn made the announcement earlier this fall. Hoogendoorn Growth Management North America is based in the Netherlands.
With a great deal of optimism in the North American greenhouse industry, the company is investing in this sector by establishing a North American head office in the heart of the Niagara region of Ontario. It will serve signature greenhouse accounts throughout Ontario, British Columbia, Alberta, Québec, the Maritimes, the U.S., and Mexico.
Hendriksen is a marketing and sales specialist in the greenhouse industry. His professional career in the industry spans over 30 years. Many years spent working as a marketing and sales manager for an international company exposed him to many new ideas and industry networks. He is now using this knowledge of the industry in North America to help Hoogendoorn Growth Management North America develop signature marketing and sales strategies for their top-quality greenhouse automation equipment and services.