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New ideas take centre stage at Farwest Show


August 6, 2014
By Canadian Garden Centre & Nursery

Aug. 7, 2014, Portland, OR – The Idea Centre will offer new ideas, education and advice from industry experts during the Farwest Trade Show.

During the show, which runs Aug. 21 to 23 in Portland, Ore., the Idea Centre will cover 10 areas of interest, each presented by the best and brightest of the industry's movers and shakers. Each afternoon, at the top of the hour, discussion will centre on subjects such as:

  • Incorporating engaging and powerful imagery into marketing
  • Visual merchandising
  • Container design
  • Mobile apps
  • Online marketing
  • Edible landscaping
  • The business of bees in garden retail

The Idea Centre will also host a special awards presentation on Aug. 22 at 4:00 p.m., when The Garden Center Group announces the winners of this year's Retailer Choice Awards. The program will showcase 10 of the most innovative green and hard goods selected from the show floor by a team of garden retailers.

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"This year's Idea Center is just what the name implies," said Allan Niemi, director of events and education at the Oregon Association of Nurseries, which produces the Farwest Trade Show. "Retail attendees will have access to a wealth of innovation information in one spot shared by experts from around the country. It's innovation concentrated!"

A complete list of presentations and times can be found at www.FarwestShow.com.


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