IPM Essen addresses evolving global issues
January 20, 2020 By Greenhouse Canada
What plants will be able to withstand extreme weather in the future? How can the production, packaging and transport of flowers be organized in a resource-saving way? This year’s IPM Essen seeks to address horticulture’s role in the evolving discussion around global climate change and sustainable actions.
Running from January 28 to 31, 2020 the international trade show will be welcoming over 1,500 exhibitors from 50 countries. Visitors will find everything from the latest production technology to floristry and garden centre retail, says show organizers.
The IPM Discovery Center in Hall 7 will focus on the future of garden centres and the floral retail trade. Numerous new varieties from around the world will offer new prospects for business. New concepts in POS and ideas for customer acquisition and retention will also be featured. Designed for small to medium sized companies, presentation topics in the Speakers’ Corner will dive into insights on market trends and consumer purchasing behaviour. There will also be a focus on edible plants, healthy nutrition, and urban gardening.
The Innovation Showcase organized by the Central Horticultural Association (ZVG) will show off the best varieties in the following categories: Bedding and Balcony Plants, Spring-Flowering Plants, Flowering House Plants, Green House Plants, Woody Plants, Perennials and Tub Plants.
For greenhouse production, automation and robotics will be a key part of the trade show floor. Suppliers of greenhouses and irrigation and fertilization systems, as well as manufacturers of substrates and fertilizers, will be concentrated in Halls 3 and 4.
Images courtesy of IPM Essen.
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