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HGTV to launch plant brand


August 23, 2011
By Amanda Ryder


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NEWS HIGHLIGHT

HGTV to launch plant brand

Coming in 2012, HGTV, in collaboration with horticulture experts
Agricola Management Group, will launch its “fresh take” on gardening
solutions: HGTV HOME Plant Collection.

Aug. 23, 2011 – HGTV is the go‐to channel for gardening
enthusiasts nationwide and one of the most trusted brands in Home and
Garden. Coming in 2012, HGTV, in collaboration with horticulture experts
Agricola Management Group, will launch its “fresh take” on gardening
solutions: HGTV HOME Plant Collection.

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The new plant line, featuring
everything from high quality perennials, annuals, shrubs and trees to
seeds, bulbs and more, comes to market backed by the media power of HGTV
and its own high impact marketing program, supported by hgtv.com.
HGTV HOME Plant Collection joins other
successful HGTV HOME product lines including paint from HGTV HOME by
Sherwin‐Williams, HGTV HOME Flooring by Shaw and more.

For more information, visit the HGTV HOME Plant Collection website.


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