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Customers who touch a product, buy it


February 13, 2009
By The Toronto Star

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NEWS HIGHLIGHT
touch

Customers who touch a product, buy it
If you hold it, you've probably bought it. Researchers have
determined that we can develop an attachment to an item after touching
it for as little as 30 seconds.

Feb. 13, 2009 – If you hold it, you've probably bought it. Researchers have
determined that we can develop an attachment to an item after touching
it for as little as 30 seconds – and are therefore more likely to want
to buy it. The Toronto Star reports. | READ MORE

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