'Colour Your Life' a great marketing resource

May 18, 2010
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May 19, 2010 - Garden centre managers and retail growers now have an additional marketing program resource, courtesy of Plant Publicity Holland.

The Colour Your Life website, developed by Plant Publicity Holland for use in England as well as European Union countries, contains some very cool promotional aids. The Business Focus section of the site lays out a pre-planned yearly plant promotional program, allowing garden centres to plan their purchases well in advance of the monthly offerings. Continue to the Poster Service section, and you’re redirected to an exciting and easy-to-use software program that helps you to personalize posters, flyers and bench cards. 

Although European garden centres have the option to purchase printed products on-line, the program allows for all files to be saved as a .PDF, which can be submitted to your local print shop. And to make it even easier, the site also includes an instructional tutorial on how to use the poster service.

Visit Colour Your Life to see for yourself.

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