Rob Mastronardi and Amy Butcher have filled Cedar Beach Acres, a 16-acre greenhouse operation, with cocktail tomatoes, Roma and beefsteak tomatoes, eggplants, red, yellow and orange peppers, and mini-cucumbers, all marketed under the “Pure Flavour” brand.
|Rob Mastronardi and Amy Lee Butcher of Cedar Beach Acres, with award presenter MPP Bruce Crozier (at right).|
Check out this video of the Premier's Award For Agri-Food Innovation Excellence 2009
|Click on the image to view the video!
The five-year, $2.5-million program, announced as part of the 2006 provincial budget, recognizes that farmers have always been innovative in the running of their businesses and will foster even greater innovation across the province’s agri-food sector.
There will be up to 55 regional award winners annually, with a cash prize of $5,000 each.
“Ontario’s agri-food industry continues to evolve, adapting to a range of new realities and increased global competition,” said Premier Dalton McGuinty. “It is thanks to the spirit of innovation that prevails among the members of this dynamic sector that these 21st century challenges are being effectively addressed and turned into winning ideas,”