Partnership key to fresh produce year-round

February 27, 2018
Written by Greenhouse Canada
Partnership key to fresh produce year-round
Pure Flavor
Pure Flavor credits their partnership with IFCO as one of the keys to providing fresh produce to North America year-round.

After six years of using IFCO’s reusable plastic containers (RPCs), Leamington-based greenhouse vegetable grower Pure Flavor now applies this “smart packaging” on a wide range of produce, including tomatoes, peppers, cucumbers and eggplants.

“Not only do they provide us with ‘smart packaging’ that protects and cools our products extremely well, they maximize our operational efficiency by ensuring we have an adequate supply of RPCs year-round, even during peak growing seasons,” said Jason Veno, Packaging Operations Manager for Pure Flavor. “That predictability means we can continue to serve our customers and their shoppers efficiently, effectively and on time.”

Using a forecasting model co-developed by IFCO and Pure Flavor, they can track orders and growing seasons to ensure that enough RPCs of the right type are delivered.

Over one million RPCs are used annually at Pure Flavor’s operations in Leamington, Michigan, San Antonio, Texas and Romulus.

For more, visit or

Add comment

Security code

Subscription Centre

New Subscription
Already a Subscriber
Customer Service
View Digital Magazine Renew

Most Popular

Latest Events

Farwest Show
Wed Aug 21, 2019 @ 8:00am - 05:00pm
Salon du Végétale
Tue Sep 10, 2019
Tue Sep 10, 2019 @ 8:00am - 05:00pm
SAF Conference
Wed Sep 18, 2019
CIB Symposium
Tue Sep 24, 2019

We are using cookies to give you the best experience on our website. By continuing to use the site, you agree to the use of cookies. To find out more, read our Privacy Policy.