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Beware the deadly sins of ‘greenwashing’


November 17, 2011
By By Mary Gooderham

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greenwashingNEWS HIGHLIGHT

Beware the deadly sins of 'greenwashing'

A report, issued earlier this year by TerraChoice, found that the number of “greener”
products on store shelves has risen by 73 per cent since 2009. However,
only 4.5 per cent of green products are what TerraChoice calls
“sin-free."

Nov. 17, 2011 – The report, issued earlier this year by TerraChoice, an
environmental marketing firm found that the number of “greener”
products on store shelves has risen by 73 per cent since 2009. However,
only 4.5 per cent of green products are what TerraChoice calls
“sin-free." The Globe and Mail reports. | READ MORE


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