
News
Apology trumps cash for unhappy customers

September 30, 2009
By
Amanda Ryder
Sept. 30, 2009 – Unhappy customers are much more likely to forgive a company if it
apologizes than if it offers cash compensation, a British study has
found.
Sept. 30, 2009 – Unhappy customers are much more likely to forgive a company if it
apologizes than if it offers cash compensation, a British study has
found. CBC News.com reports. | READ MORE
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