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Age a factor in flower growing preferences: poll


April 19, 2012
By Canadian Garden Centre & Nursery

Apr. 19, 2012, Lebanon, PA — A new online survey sheds lights on how generational differences impact flower preferences in the United States.

According to the new survey from Harris Interactive on behalf of Lebanon Seaboard Corporation, Americans 45 and older prefer to grow roses while 18 to 44 year olds favour growing tulips.

"In honour of National Garden Month this April, now is an ideal time for people of all generations to give flower growing a try. Experts suggest that nurturing plants is not only good for the planet, but good for us too – it improves attitudes towards health and nutrition, aids in children's performance at school and enhances community spirit," said Bill Kelso, executive director of sales and marketing with Lebanon's Seaboard Corporation's consumer products division.

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The survey also found that Americans ages 35 and older are more likely to grow flowers than their younger counterparts in the 18 to 34 age range.

The survey was conducted online with 2,307 adults 18 and over from Feb. 23 to 27. A total of 1,809 respondents indicated having ever grown flowers.


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