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Canadian Florist

Canadian Garden Centre & Nursery

Fruit and Vegetable

Simply Beautiful® fundraising success
Written by Dave Harrison   
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 Simply Beautiful fundraising.
June 9, 2009 — Ball Horticultural Company recently partnered with two garden centres to host Simply Beautiful Container Contests to benefit local charities. The contest drew over 4,000 people to Tagawa Gardens (Centennial, CO) and thousands more to Dickman Farms Garden Centre (Auburn, NY) the last week in May.

Supported were Ronald McDonald Houses in Denver, and a cerebral palsy foundation in Syracuse.

These initiatives were designed to not only provide a donation to these organizations, but also to build momentum and demand from gardeners. “We were pleased to see that so many new gardeners attended this event,” said Beth Zwinack of Tagawa Gardens. “All of the contestants had a great time – and it was great to see the younger folks hold their own against some of the more seasoned pros!”

Each contestant was given a set time limit to finish their “creation,” which was then judged on style, colour and creativity. With more than 30 different Simply Beautiful varieties to choose from, each participant was able to create something truly unique.

“This was a great opportunity to demonstrate that the Simply Beautiful brand is packed full of products that are easy to choose and easy to use – and that make gardening simple,” said brand manager Bill Calkins.

“The event was a tremendous success and exceeded our expectations. Local gardeners had fun creating wonderful container gardens while benefiting a charitable organization,” said Dave Dickman of Dickman Farms. ”It was a positive indicator that reinforces gardening is on the upswing.”

For more information, visit ballhort.com or simplybeautifulgardens.com.

 
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